RR Media is a Kolkata-based marketing agency built around one channel we believe in completely: WhatsApp.
Most agencies treat WhatsApp as an afterthought — one more channel bolted onto a generic marketing plan. We started RR Media because we saw the opposite happening in Kolkata and Howrah: businesses were already talking to customers on WhatsApp every day, informally, without any strategy behind it.
We built RR Media to bring structure to that — permission-based lists, proper broadcast tools, automation where it helps, and a human touch where it matters. The result is marketing that customers actually want to receive.
We never buy or scrape contact lists. Every number on a campaign list opted in — it's the only way WhatsApp marketing stays trustworthy and effective long-term.
A campaign that gets replies is worth more than one that just gets sent. We design for real back-and-forth, not one-way blasts.
We're based here — we understand Kolkata and Howrah's business rhythms, festivals, and customer habits, not just generic playbooks.
You'll always know what's being sent, to whom, and what happened next — delivered, read, and replied, not vanity metrics.
Rahul Tripathi founded RR Media with over 12 years of experience in digital marketing — spanning Meta Ads, WhatsApp Marketing, Email Marketing, and Voice Call Marketing. That hands-on experience across every major channel is what shaped RR Media's core idea: give clients the flexibility to run campaigns on their own database, or tap into a validated database when they need to reach new customers.
Rahul Tripathi — Founder, RR Media
Let's talk about what WhatsApp marketing could look like for your business.
